Every business has the goals of consistently improving its customer building, revenue growing, and profit generating capacity, but to do that well, business leaders need to be able to make good decisions. It is a competitive necessity. A compilation of case studies, fly fishing anecdotes, and extensive industry knowledge, Growth on the Fly is the book for any leader looking to consistently make good choices.

 

The six principles of the Growth Continuum described in this book will provide readers with the ability to make well informed, lower risk decisions, especially in crisis, or you might say…on the fly.

THE BOOK